WIZIUM Research Lab

AI commerce.
From the inside.

The people, the work and the decisions behind a changing industry.

Research and analysis on how AI changes commerce in practice. Explore the evidence, apply it to your work, and contribute your experience.

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Market Notes

Evidence.
With perspective.

Research worth reading. Ideas you can put to work.

Explore the evidence, its limits, and practical ways to apply it to product decisions and team operations.

AI & commerce · September 10, 2026

AI is shaping the shortlist. Checkout is catching up.

Small traffic share. Promising conversion. What verified platform data means for product pages, feeds and the work behind them.

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Market Note · September 10, 2026

Shopping AI hasn't replaced search. It has joined the journey.

What a study of 31 million Ctrip users can—and cannot—tell us about discovery, plus a practical product-information audit.

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Market Note · September 10, 2026

People are faster with AI. Is the business better off?

What to measure after the first AI output: review, waiting, corrections, cost, and useful completion.

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Market Note · September 10, 2026

AI checkout needs more than a good conversation.

Google's Universal Commerce Protocol points to the next practical challenge: connecting an assistant to the realities of a transaction.

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In your words · Question 01 · Open

What should people in commerce get better at as AI takes on more work?

Tell us what you are seeing in your team, your clients or your own work. A concrete example is welcome.

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Where your answer goes

We're gathering different perspectives for an upcoming Lab edition. We'll bring selected responses together, explore the patterns and open the next question.

Before publishing a quote with your name, we'll send you the exact wording and context for approval.

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Be part of the Lab

A changing industry.
Your perspective matters.

You see the work from a place that others don't.

Explore your own operating profile or contribute an experience from your team, your clients or your brand.

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Explore your operations

Build your operating profile.

Use the AI Readiness Check to see your working strengths, possible bottlenecks and practical places to test AI.

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Personal interviews · Open

How is AI changing the work you lead?

Around 50 minutes on one real project: how work moves through your team, where AI helps, where time or context gets lost, and what still needs human judgment.

Leave your details. We'll get in touch to arrange a time that works for you.

Take part in an interview

AI Voice Interview

Contribute in your own words.

A voice format you can start when it suits you, pause and return to, then review before sending.

Media & collaboration

Let's bring
the story into focus.

Working on a story about AI and commerce?

Contact the Lab for comments, research sources or a conversation about collaboration. If you have an experience to contribute, we'd be glad to hear it.

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